Catchment Research
Analysing a store catchment from available evidence
Build a working store catchment from customer origins, ABS local data, access routes and competing stores without overstating what the data shows.
Archive
October 2026
Market Analysis
Analysing lead-time changes across retail categories
Compare consistent order-to-sale dates, partial deliveries and delivery variation before judging retail category lead times.
Market Analysis
Analysing private-label pricing without assuming equal quality
An own-label item may be cheaper than a branded alternative, but the shelf-price gap is only the start of a useful comparison. Pack size, ingredients or materials …
Scenario Outlook
Building retail scenarios without presenting them as forecasts
Write conditional retail scenarios around a real decision, with explicit drivers, consequences and review triggers.
Shopper Research
Checking the sample behind a retail satisfaction survey
Learn which sample, eligibility, response and question details matter before comparing published retail satisfaction scores.
Retail Economics
Checking the scope of a retailer's environmental target
Check a retailer's target boundary, baseline, deadline, emissions scopes and reported progress before describing it as achieved or on track.
Market Analysis
Choosing a source for a retail market question
Match an Australian retail question to household spending, industry sales, retailer records or survey evidence using the right population and measure.
Retail Formats
Click-and-collect as a retail service model
Learn how to define a click-and-collect promise, handle stock and pickup exceptions, and assess reliability and cost.
Shopper Research
Comparing convenience and price findings in shopper studies
Understand when shopper studies can compare convenience with price or value, and when question wording makes the figures incompatible.
Market Analysis
Comparing everyday pricing with frequent promotion models
An everyday-price model asks customers to trust a stable offer. A frequent-promotion model asks them to notice changing offers. Compare the two using the same …
Shopper Research
Comparing foot traffic with actual purchase potential
Compare passing movements, store entries and walk-in transactions before using foot traffic to judge an Australian retail site.
Shopper Research
Comparing grocery shopping with discretionary retail demand
Compare Australian grocery and discretionary demand using suitable category boundaries, purchase behaviour and matched evidence.
Market Analysis
Comparing high inventory with actual overstock
Compare stock quantities, the selling window and likely proceeds before describing high retail inventory as overstock.
Market Analysis
Comparing measurable retail actions with marketing language
Distinguish a retailer's documented action, measured outcome and future promise from the wider impression of its marketing language.
Retail Formats
Comparing new-store sales with mature-store performance
Compare new retail stores with mature sites using cohorts, comparable-sales definitions and network contribution without overstating public data.
Market Analysis
Comparing online growth with total retailer growth
Compare online and total retailer sales on matched definitions, calculate the change in mix, and avoid treating channel growth as new demand.
Market Analysis
Comparing retail categories using consistent definitions
Compare Australian retail categories by checking business versus product definitions, category boundaries and changes between ABS series.
Retail Formats
Comparing specialty stores with general merchandise formats
Compare specialty and general merchandise stores by range, advice, access and the shopping task, while keeping Australian classification limits in view.
Retail Formats
Comparing staffing approaches across store formats
Compare staffing in compact, broad-range and specialist stores using task coverage, skills, service and total paid hours.
Shopper Research
Comparing survey and transaction data
Compare retail surveys and transaction data by their units, coverage and dates, then choose wording their relationship can support.
Market Analysis
Correcting a market conclusion after revised data
Trace revised Australian retail data through a calculation, then correct the conclusion, connected charts and decisions it informed.
Market Analysis
Distinguishing a technology announcement from an operating result
Separate a retailer’s technology plans, installation and launch from measured service, cost and earnings outcomes.
Market Analysis
Distinguishing price increases from a richer product mix
Average selling price can rise because each item costs more, or because customers buy a greater share of premium items. Those lead to different decisions. A …
Catchment Research
Evaluating a location after local demographics change
Reassess a retail location after neighbourhood change by separating resident growth, demographic mix and actual store behaviour.
Market Analysis
Evaluating acquisitions through documented business changes
Trace an acquisition from control to documented operating changes while keeping division results within their limits.
Retail Formats
Evaluating evidence about automation and store work
Evaluate retail automation claims by locating the changed task and checking comparable labour hours, transferred work, service and cost.
Shopper Research
Evaluating evidence about changing shopping habits
Check whether evidence shows a change in Australian shopping habits by matching behaviour, population, period and data coverage.
Retail Economics
Evaluating packaging and waste claims from published evidence
Separate recyclable design, recycled content, collection and measured waste outcomes when assessing Australian retail packaging claims.
Shopper Research
Evaluating the evidence behind value-seeking consumer claims
“Customers are looking for value” is plausible in many periods but too broad to explain a buying decision. Ask what “value” means in the claim: lower upfront price …
Retail Formats
Evaluating the role of smaller store formats
Assess smaller retail stores by customer task, range, replenishment costs and their effect on the wider network.
Retail Economics
Gross margin versus operating profit in retail
See how retail gross margin differs from operating profit, work through the arithmetic and check expense definitions before comparing results.
Market Analysis
Identifying a category trend with limited evidence
Distinguish a short-run retail category signal from a sustained trend, and state what further Australian data would test the claim.
Shopper Research
Interpreting published retail shopper research
Read Australian shopper surveys and spending research with the right population, question, period and limitations before applying a finding.
Market Analysis
Interpreting stock shortages in market reports
Check what a retail shortage claim measures before treating supplier delays, business survey responses and unavailable products as equivalent.
Market Analysis
Omnichannel retail business models
Understand how stores, online ordering, delivery and collection work together, and how to assess the service and economics of an omnichannel retail model.
Market Analysis
Reading a retailer's store expansion plan
Check store targets against secured sites, actual openings, renewals and trading evidence when assessing an Australian retailer's expansion plan.
Retail Economics
Reading inventory turnover alongside product availability
Calculate inventory turnover, read it beside product availability and avoid mistaking fast stock movement for reliable customer service.
Retail Economics
Reading workforce statistics with the right population
Interpret Australian retail workforce figures by separating people, filled jobs, total jobs and hours, with the right industry and reference period.
Retail Economics
Recording sample and period limitations in retail analysis
Record the population, coverage, dates, adjustment basis and source version beside a retail finding.
Scenario Outlook
Reporting uncertainty in retail sustainability comparisons
Report differences in boundaries, denominators, years and estimates before comparing retailers' published environmental results.
Retail Economics
Retail business economics
See how gross margin, operating costs, sales density and stock availability fit together when assessing a retail business.
Market Analysis
Retail category research
Define a retail category, choose suitable Australian data and assess purchase behaviour before drawing a market conclusion.
Market Analysis
Retail data and research methods
Choose Australian retail evidence by the question it answers, then record coverage, periods, calculations and limits before drawing a conclusion.
Market Analysis
Retail expansion and store networks
Assess Australian retail network growth using openings, closures, store formats, comparable sales and the economics of new locations.
Market Analysis
Retail formats and customer behaviour
Understand how retail formats suit different shopping tasks and assess customer choices without confusing store type, channel and motive.
Scenario Outlook
Retail investment and business change
Follow a retailer’s investment from commitment and delivery to operating change and the limits of reported returns.
Catchment Research
Retail location and catchment research
Assess an Australian retail site by customer journeys, catchment evidence, competing stores, premises and the limits of local data.
Scenario Outlook
Retail outlook and scenario analysis
Build an Australian retail outlook from observed measures, explicit assumptions, conditional scenarios and decision triggers.
Market Analysis
Retail pricing behaviour
When shoppers change what they buy, a retailer’s revenue can move even if no individual shelf price changes. Pricing analysis therefore needs three views: the price …
Market Analysis
Retail sales versus retailer revenue: reading the measures
Understand why Australian industry turnover, a retailer’s sales measure and reported revenue can differ, and how to compare them.
Market Analysis
Retail supply and stock trends
Read Australian retail availability, inventory, replenishment and demand signals together, with the limits of industry data in view.
Market Analysis
Retail sustainability claims
Check the boundary, measure and evidence behind Australian retail sustainability claims, from packaging and waste to emissions targets.
Market Analysis
Reviewing category data before drawing a market conclusion
Audit category definitions, periods, price basis, revisions and alternative explanations before using Australian retail data in a market conclusion.
Market Analysis
Reviewing what a past retail forecast got wrong
Audit a past retail forecast against a matched outcome, calculate its error and identify which assumptions need to change.
Retail Economics
Sales per square metre and its limitations
Calculate retail sales per square metre, check which sales and floor area are counted, and see why the result is not a profit measure.
Market Analysis
Separating confirmed changes from speculative trends
Classify retail observations, completed actions, plans and interpretations before calling a change a trend.
Market Analysis
Separating nominal sales growth from changing prices
Read Australian current-price spending beside matching volume measures without mistaking higher spending for more units sold.
Market Analysis
Separating supply constraints from weak consumer demand
Use matched product availability, sales and customer-request evidence to assess whether falling retail sales reflect supply or demand.
Market Analysis
Testing a retail hypothesis against later observations
Set a measurable retail hypothesis before later data arrives, then check eligibility, results and alternative explanations.
Retail Formats
Tracking a new retail format after launch
Follow a retail format from pilot to rollout using store cohorts, customer use, costs and bounded results.
Shopper Research
Tracking how published retail service expectations change over time
Compare retail service expectations across reports by matching questions, shopper groups and field dates before claiming a trend.
Market Analysis
Understanding channel shifts without double counting sales
Use one sales record and separate channel attributes to reconcile online, store and collection reports without counting purchases twice.
Market Analysis
Understanding closures in the context of a wider network
Assess retail store closures through net network change, conversions, customer access and the economics of the remaining stores.
Shopper Research
Understanding different purchase cycles across retail categories
Identify replenishment, replacement and occasion purchases, then measure retail purchase cycles without confusing seasonal sales with repeat buying.
Retail Economics
Understanding opening hours as an operating decision
Assess Australian store opening hours through local trading rules, marginal customer demand, staffing conditions and complete incremental cost.
Market Analysis
Understanding the Australian retail market
Understand Australian retail measures, including household spending, industry turnover, retailer revenue, category scope and price-adjusted growth.
Shopper Research
Why customers choose physical stores for some purchases
Explore when immediate access, product inspection, advice and a combined trip can make an Australian store visit useful.